The newsonomics of 2014 for the German press
See also part one of Ken’s report from Germany. HAMBURG — In 2011, a German regional media group sponsored the World After Advertising conference in Dusseldorf, at which I spoke. The title seemed a...
View ArticleYoung money: How German legacy publishers are chasing millennial audiences
BERLIN — The efforts of venture-backed new media startups jostling for the attention of millennial audiences has crescendoed in the U.S. in the past couple of years, with sites like Vice, BuzzFeed,...
View ArticleCan the Business Insider diet of irreverent, shareable finance and tech...
Business Insider has come a long way in the U.S., and now it wants its name to travel even farther around the world. While it’s not exactly a rags-to-riches story, BI’s rise from shaky digital startup...
View ArticleComfortable in its first language, this German business publisher hopes to...
Every so often, an English-language news publisher tries to set up shop in Germany. Or a German news publisher tries its hand at an English-language edition. Both directions are difficult. On its road...
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